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Asset Classes

For-Sale
Residential Development

Our investment thesis centres around making equity investments in large-scale residential and multi-family development opportunities in stable, growing markets across North America. We target markets with a prevailing housing supply-demand imbalance that also exhibit the strong fundamentals required to sustain high demand for residential real estate.

A lack of available development land in the Greater Toronto Area (GTA) combined with an onerous and often-times elongated planning process continue to be critical factors in limiting the availability of new home supply in the region. Meanwhile, the demand for housing in the GTA has been driven by a growing population and the area’s robust and diversified economy.

U.S. Multi-Family Development

The “all-in” cost of home ownership in many large U.S. cities is increasing at a faster rate than incomes with more U.S. households renting than at any point in the past 50 years. Meanwhile, the supply of affordable rental housing options in many urban centres has fallen well below this increasing demand. Together with our developer partner, PMG and through our Society Platform we are re-defining urban living by offering a unique and market leading way to affordably live, work and play in the most desirable locations within major U.S. cities.

Spotlight: Denver, Colorado

One of the fastest growing U.S. metro areas, Denver’s strong job market, attractive lifestyle and relative cost of living are attracting people from across the U.S. With a large and growing millennial population, our Society Denver project will fill a gap in the marketplace for attainably priced product with a high degree of amenitization and social lifestyle programming in a prime urban location.

Land Development

Significant value in residential land development can often be achieved when acquiring land and taking it through the municipal planning approval process. A highly fluid process, deep industry expertise and experience is critical in navigating the various aspects of legislative framework and planning process. As active managers we maintain optionality and diligently assess our monetization strategies including selling projects upon completion of the approvals process.

Spotlight: Greater Toronto Area

A lack of available development land in the Greater Toronto Area (GTA) combined with an onerous and often-times elongated planning process continue to be critical factors in limiting the availability of new home supply in the region. Meanwhile, the demand for housing in the GTA has been driven by a growing population and the area’s robust and diversified economy.

Value-Add

A portable investment strategy that allows us to flexibly invest in any North American market that possesses strong market fundamentals, robust demand for rental housing and a constrained rental supply. We focus on acquiring apartment rental properties and repositioning them through a combination of strategic capital investment and efficient operations. We seek to acquire these assets for below their replacement cost and invest to improve them while generating strong, risk-adjusted returns for our investors and improving the living environments of our tenants.

Spotlight: Montreal, Quebec

The second most populous metropolitan area in Canada, Montreal exhibits strong economic fundamentals, robust population growth and rising homeownership costs have supported a growing demand for adequate rental housing.

Insights

Greybrook Team Members Roll Up Their Sleeves to Support ‘The Common Table’

Company News
March 3, 2025

At Greybrook, we recognize the importance of contributing to the communities where we live and work. Recently, our team had the opportunity to come together to volunteer at The Common Table, a Toronto-based drop-in program that provides meals, essential support…

Boardroom Brief: EP. 05 – Trump, Tariffs & Trade Tensions: What the Potential U.S. Tariffs Could Mean for the Real Estate Market

Insights
February 5, 2025

The prospect of a trade war that could disrupt the North American economy is on hold – for now. U.S. President Donald Trump has agreed to delay imposing 25% tariffs on Canada and Mexico for 30 days, easing immediate concerns…

The Elser Hotel & Residences Miami is Over 95% Sold

Portfolio Updates
January 28, 2025

The Elser Hotel & Residences continues to meet the demand of Miami’s evolving real estate market, with over 95% of its units now sold. Its exceptional amenities, prime location, and attractive hotel rental model remain key drivers, drawing discerning owners…

Sasha Cucuz Joins the Latest Episode of beyond MD to Discuss What Factors Impact Returns When Investing in Real Estate Development

Multi-media
January 24, 2025

Sasha Cucuz, CEO of Greybrook Securities, recently appeared in Episode #83 on the beyond MD podcast. Hosted by Dr. Yatin Chadha, a radiologist based in Toronto, this popular podcast aims to enhance financial literacy among Canadian professionals, namely physicians, dentists, and…

Miami’s Iconic Waldorf Astoria Hotel & Residences Rises as Vertical Construction Reaches New Heights

Portfolio Updates
January 22, 2025

The advancement of vertical construction marks a significant milestone for the iconic Downtown Miami residence, which will set a new standard in luxury condominium living and architectural design in the renowned city. Beyond its striking 9-staggered cube silhouette, the one-of-a-kind…

All Units Sold and Closed at Stockyards District Residences

Portfolio Updates
January 21, 2025

We are delighted to announce the successful sales and closings of all residential and commercial inventory at our Stockyards District Residences. This achievement signifies a major milestone for the project. With only a limited number of parking spots and lockers…

2024 Year-In-Review: Highlight Reel

Company News
January 16, 2025

As we reflect on the last year, we proudly celebrate our team’s achievements across our organization and diverse portfolio of over 110 projects. In 2024, we remained focused on driving progress and adapting to shifting market dynamics, demonstrating our commitment…

Greybrook Invests $42,000,000 in a Residential Development Project with Treasure Hill in Markham, Ontario

Portfolio Updates
December 20, 2024

On December 20th, Greybrook successfully closed on a $42,000,000 investment completed by its managed issuer. The funds will be used to acquire and oversee the development of a prime parcel of land located at the intersection of Warden Avenue &…

Greybrook Proudly Supports the Revitalization of Cambridge’s Preston Memorial Auditorium 

Company News
December 10, 2024

Greybrook is proud to share our support towards the revitalization of The City of Cambridge’s Preston Memorial Auditorium. This contribution will play a crucial role in the ongoing renovation and expansion of the recreational facility, which will continue to serve…

Highlights From Velo Blu 2024

Company News
December 9, 2024

This past fall, the 5th Annual Velo Blu charity ride for Blu Genes took place, bringing together over 140 participants and raising more than $400,000 for gene therapy research. Set at Peller Estates Winery, this unforgettable event highlighted the power of community…

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