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Asset Classes

For-Sale
Residential Development

Our investment thesis centres around making equity investments in large-scale residential and multi-family development opportunities in stable, growing markets across North America. We target markets with a prevailing housing supply-demand imbalance that also exhibit the strong fundamentals required to sustain high demand for residential real estate.

A lack of available development land in the Greater Toronto Area (GTA) combined with an onerous and often-times elongated planning process continue to be critical factors in limiting the availability of new home supply in the region. Meanwhile, the demand for housing in the GTA has been driven by a growing population and the area’s robust and diversified economy.

U.S. Multi-Family Development

The “all-in” cost of home ownership in many large U.S. cities is increasing at a faster rate than incomes with more U.S. households renting than at any point in the past 50 years. Meanwhile, the supply of affordable rental housing options in many urban centres has fallen well below this increasing demand. Together with our developer partner, PMG and through our Society Platform we are re-defining urban living by offering a unique and market leading way to affordably live, work and play in the most desirable locations within major U.S. cities.

Spotlight: Denver, Colorado

One of the fastest growing U.S. metro areas, Denver’s strong job market, attractive lifestyle and relative cost of living are attracting people from across the U.S. With a large and growing millennial population, our Society Denver project will fill a gap in the marketplace for attainably priced product with a high degree of amenitization and social lifestyle programming in a prime urban location.

Land Development

Significant value in residential land development can often be achieved when acquiring land and taking it through the municipal planning approval process. A highly fluid process, deep industry expertise and experience is critical in navigating the various aspects of legislative framework and planning process. As active managers we maintain optionality and diligently assess our monetization strategies including selling projects upon completion of the approvals process.

Spotlight: Greater Toronto Area

A lack of available development land in the Greater Toronto Area (GTA) combined with an onerous and often-times elongated planning process continue to be critical factors in limiting the availability of new home supply in the region. Meanwhile, the demand for housing in the GTA has been driven by a growing population and the area’s robust and diversified economy.

Value-Add

A portable investment strategy that allows us to flexibly invest in any North American market that possesses strong market fundamentals, robust demand for rental housing and a constrained rental supply. We focus on acquiring apartment rental properties and repositioning them through a combination of strategic capital investment and efficient operations. We seek to acquire these assets for below their replacement cost and invest to improve them while generating strong, risk-adjusted returns for our investors and improving the living environments of our tenants.

Spotlight: Montreal, Quebec

The second most populous metropolitan area in Canada, Montreal exhibits strong economic fundamentals, robust population growth and rising homeownership costs have supported a growing demand for adequate rental housing.

Insights

CEO Sasha Cucuz Featured Guest on Recent Episode of The Tom Storey Show

Uncategorized
October 3, 2024

In a recent episode of The Tom Storey Show, CEO Sasha Cucuz joined hosts Steve Karrasch and Tom Storey, to discuss the financialization of Canadian housing—an interesting topic in today’s real estate landscape. This episode delves into how the increasing…

Velo Blu 2024: Pedal for Blu Genes Charity Ride Raises Over $400,000

Uncategorized
September 24, 2024

The 5th Annual Velo Blu Pedal for Blu Genes charity ride took place on September 13th, attracting over 140 enthusiastic participants. This year’s event not only boasted an impressive turnout but also welcomed new sponsors, collectively raising more than $400,000…

The 15th Annual Constantine Yorkville Run Makes a Sprint Raising Over $561,000 for Charity

Community
September 17, 2024

The 15th Annual Constantine Yorkville Run kicked off on September 8th, raising over $561,304 for 30 Toronto charities and counting! This year’s event offered both an in-person 5K run/walk and a virtual option, allowing everyone to participate and be part…

Boardroom Brief: EP. 02 – Assessing the Impacts of Canada’s Latest Immigration Policy Changes

Insights
September 16, 2024

In our latest episode of Boardroom Brief, we delve into a topic that’s recently been making waves in the news: Canada’s immigration policy. Known for its historically open immigration policies, Canada has consistently maintained some of the highest foreign-born population…

Our House of Assembly High-Rise in Sterling Junction Tops-Off at 16-Storeys!

Portfolio Updates
September 11, 2024

We are excited to announce that our House of Assembly high-rise development in Toronto’s west end has achieved a significant milestone with the completion of the building’s topping-off. This signifies the final stage of vertical construction for the 16-storey high-rise,…

Brooklin Vue – An Upcoming Opportunity to Live in a Charming Community

Portfolio Updates
August 27, 2024

Sales are slated to launch soon for Brooklin Vue, our development project in partnership with Treasure Hill. The upcoming new community in the historic village of Brooklin, Ontario, offers an exclusive collection of two and three-storey modern townhomes designed to…

Introducing Boardroom Brief: EP. 01 – Unpacking the GTA Condo Market

Insights
August 8, 2024

Introducing Boardroom Brief, a series where we dive headfirst into the real estate landscape, demystifying current headlines and featuring in-depth discussions and expert insights from Greybrook. Gain an inside look at the thoughtful discussions occurring in our boardroom on relevant…

Greybrook¹ Announces US$57,200,000 Acquisition of Two Garden-Style Apartment Properties in Atlanta, Georgia

Company News
July 29, 2024

Greybrook¹ announced today the acquisition of two garden-style apartment communities consisting of 456 units situated in the Metro Atlanta area, south of Atlanta, Georgia for the purchase price of US$57,200,000. Greybrook will manage the implementation of a property enhancement program,…

Home Construction is Underway at Eversley Estates in King City

Portfolio Updates
July 18, 2024

Following the completion of preliminary site work, home construction has commenced at Eversley Estates, our low-rise King City community developed in partnership with Treasure Hill. Comprised of 105 luxury estate-style homes, this picturesque enclave will redefine rural elegance with classically…

Greybrook Announces Passing of Founder Elias Vamvakas

Company News
July 11, 2024

  It is with heavy hearts that the Executive Team at Greybrook announces the passing of our cherished founder, Elias Vamvakas, today, after a courageous battle with pancreatic cancer. Elias was 65 years old. Elias Vamvakas was a visionary leader…

All Insights