Achieving Diversification Within The Same Asset Class

Investing in real estate is a great way to diversify your portfolio and gain exposure to an alternative asset class. But how can you look beyond this and diversify strategically within this asset class?

Don’t put all your eggs in one basket.  A familiar proverb for novice and seasoned investors alike that underscores the inherent risk associated with investing in a single stock or asset type.  To accomplish a more balanced portfolio, real estate investments have increasingly become an attractive option for many who seek to spread their risk across investment types.

At Greybrook we offer investors an enhanced level of diversification through real estate.  To achieve meaningful diversification within the asset class, we advocate diversifying our investors’ portfolios across various factors in order to provide improved exposure to different geographies, product types, development stage and duration. By diversifying an investor’s portfolio, we balance out the risk, improve exposure and create a more defensive and resilient portfolio overall.

Watch the video to learn about Greybrook’s approach to diversification.