GreyBrook logotype
Investor Login Contact Us

Greybrook and PMG Announce Groundbreaking of Society Atlanta

Date:
May 31, 2022
Share:

Slated to open in late 2024, the 31-storey multi-family development will include 460 residential units, 81,000 square feet of office space and 16,500 square feet of retail space.

Greybrook alongside developer partner, PMG are pleased to announce the groundbreaking of Society Atlanta, a 31-storey multi-family development located at 811 Peachtree St. Designed by national architecture firm Cooper Carry, the mixed-use property is the first of PMG’s Society Living multifamily platform to enter the Atlanta market and will include 460 residential units, 81,000 square feet of office space and 16,500 square feet of retail space. Juneau Construction Company is the general contractor for the property which is anticipated to open in late 2024.

“We are excited to reach this milestone and begin ground-up construction, and we could not have reached this point without our great partners Greybrook, Juneau Construction Company and Cooper Carry who have all worked diligently to bring this project to life,” said Ryan Shear, Managing Partner at PMG. “Midtown Atlanta is experiencing incredible growth and we feel confident Society Atlanta will be a welcome concept to the area with its focus on fostering community among neighbors and visitors alike.”

“Society Atlanta is set to become a landmark property in Midtown and our skilled construction team is eager to begin vertical construction on this exciting new development,” said Walker Mills at Juneau Construction Company. “We love building in our local community and are excited to be constructing PMG and Greybrook’s first Society Living project in Atlanta.”

Society Atlanta will offer efficiently designed traditional layouts alongside “Rent-by-Bedroom” (co-living) options with amenities including a rooftop pool and restaurant, a massive co-working lab with private conference rooms, an expansive modern gym and fitness studio. This property continues the expansion of PMG and Greybrook’s national Society Living portfolio, which was created to address the insatiable demand for reasonable rents close to urban centers, where modern neighbors can connect and thrive together. Urging residents to “Choose Happiness,” Society Living focuses on creating vibrant living spaces that foster personal growth within a culture of inclusivity and unity.

“Society Atlanta is part of a broader rollout of Society Living communities that have performed extremely well to date. With a special emphasis on major metros in the southeast, given the region’s strong fundamentals, Society Atlanta allows us to enter a market that has long been of interest. Atlanta and in particular the Midtown submarket have demonstrated exceptional resilience in recent years,” said Sami Mouaket, Director of U.S. Investments and Developments at Greybrook.

Existing Society Living developments include Society Las Olas in Downtown Fort Lauderdale, Florida, which opened in May 2020; Society Biscayne in Downtown Miami, slated to open in Summer 2022; Society Wynwood, underway in Miami’s Wynwood Arts District; and Society Orlando, under construction in Downtown Orlando. Over 8,500 units are planned nationally including additional developments in Atlanta, Brooklyn, Denver and Nashville.

Latest Insights

Miami Becomes First City in the U.S. to Achieve the WELL Health-Safety Rating and Advocates Others Do the Same

Uncategorized
June 24, 2022

This forward-thinking accomplishment cements Miami and Mayor Francis X. Suarez’s commitment to supporting healthy buildings in cities. Mayor Suarez recently leveraged his leadership role as President of the U.S. Conference of Mayors to encourage fellow mayors to join him in…

Greybrook Participates in the 2022 Land & Development Conference

Uncategorized
June 20, 2022

Returning to an in person format this year, the much-anticipated event focused on real-time trends and opportunities impacting owners, developers, investors, and lenders by bringing together industry leaders and active participants to provide market insights on development, acquisition, current challenges,…

Construction Advances at Society Wynwood

Portfolio Updates
June 16, 2022

We are pleased to report that construction of Society Wynwood’s thoughtfully designed multi-family residence has progressed significantly since our last update with all three crane towers now erected, the building’s foundation poured and vertical construction progressed to the second of…

Construction Underway for Our McMichael Estates in Kleinburg, ON

Portfolio Updates
June 14, 2022

The strong sales momentum allowed for an accelerated start to construction and 65 of 75 homes are currently being built. With construction progressing steadily, home closings are set to commence in Fall 2022 and continue through Q4 2023. Located at…

Greybrook Hosts Canadian Business Thought Leadership Panel

Insights
June 3, 2022

Listen to the full panel below. Live from the ROM’s C5 Lounge and moderated by our Greybrook Securities’ CEO, Sasha Cucuz, the event featured a dynamic panel comprised of business leaders Jon Love C.M., Founder & CEO, KingSett Capital, Sabrina…

What’s Driving Construction Costs & How Are Rising Rates Impacting the Housing Market?

Insights
June 1, 2022

In our inaugural episode we shared our views on how the macro and micro variables at the time were impacting the economy, the housing market, and our views on new acquisitions and the management of our existing portfolio. Since our…

Greybrook and PMG Announce Groundbreaking of Society Atlanta

Portfolio Updates
May 31, 2022

Greybrook alongside developer partner, PMG are pleased to announce the groundbreaking of Society Atlanta, a 31-storey multi-family development located at 811 Peachtree St. Designed by national architecture firm Cooper Carry, the mixed-use property is the first of PMG’s Society Living…

CEO Peter Politis Featured Speaker at Leaders Lounge 2022

Uncategorized
May 19, 2022

This highly anticipated industry networking event brought together a notable group of prominent Canadian real estate leaders, including our very own CEO, Peter Politis, who joined fellow industry players, including our developer partners, Benjamin Bakst, CEO and Co-Founder, Marlin Spring,…

Greybrook Realty Partners Invests $26,385,000 in a Low-Rise Residential Development Project with Treasure Hill in Brooklin, Ontario

Portfolio Updates
May 17, 2022

Greybrook Realty Partners Inc. announced today the successful closing of an equity investment by its managed issuer of $26,385,000 to acquire and oversee the development of a prime parcel of land located in Brooklin, Ontario. Together with its developer partner,…

Greybrook Realty Partners Invests $25,300,000 in a High-Rise Residential Development Project with Metropia in Toronto, Ontario 

Portfolio Updates
May 16, 2022

Greybrook Realty Partners Inc. announced today the successful closing of an equity investment by its managed issuer of $25,300,000 to acquire and oversee the development of an assembly of properties located on the south side of Dundas Street East between…

All Posts

Join our newsletter and keep up to date with our news & insights

Contact us