Greybrook and our partner PMG, are pleased to announce the topping off of the second phase of Society Las Olas, a 563-unit, 42-story apartment tower in Downtown Fort Lauderdale. Located at 140 SW 2nd St., Society Las Olas is a part of PMG’s rapidly growing Society Living multifamily platform and will play a pivotal role in finalizing revitalization of Downtown Fort Lauderdale’s Historic Riverfront district. John Moriarty & Associates is the general contractor for the property, with completion expected in early 2026. Society Las Olas’ first phase was sold in 2021.
“We are proud to contribute to the growth and success of Downtown Fort Lauderdale by delivering housing that promotes a communal and connected living experience along Fort Lauderdale’s iconic riverwalk,” said Ryan Shear, Managing Partner at PMG. “As we reach this important construction milestone and grow closer to welcoming residents, our team remains committed to delivering thoughtfully designed residences that embrace the lively local atmosphere.”
Designed by FSMY Architects + Planners, Society Las Olas will feature 563 rental units, offering a mix of traditional layouts and small collection of ‘Rent-by-Bedroom’ (co-living) options providing the lowest entry rents for a luxury building of this magnitude. Built for modern convenience, the development will also include 1,625 square feet of ground floor retail alongside extensive amenities geared toward fostering wellness, culture and growth. These include a coworking hub with private meeting rooms, a sprawling pool deck with a yoga lawn, and a large, state-of-the-art fitness center.
To foster a sense of community, Society Las Olas will offer residents regular events, such as fitness classes, panel discussions and networking opportunities. A custom mobile app will provide keyless entry and allow residents to manage guest lists, access smart thermostats, receive package notifications, handle payments and maintenance requests, and sign up for community events.
“It’s encouraging to top off the second phase of what will be Fort Lauderdale’s largest multi-residential project to date. These investments activate the Las Olas Riverwalk as a multi-use neighborhood,” said Sami Mouaket, Director of U.S. Investments and Developments at Greybrook. “The urban fabric and downtown context continue to evolve rapidly and we’re glad to be a part of it having been one of the first to invest in this community.”
Launched in 2019, PMG’s national Society Living multifamily brand was created to address the insatiable demand for reasonably priced rental communities in the most desirable locations, where neighbors can thrive together. Urging residents to “Choose Happiness,” Society Living focuses on creating inspiring living spaces that foster personal growth. With over 8,500 units planned, the firm is currently developing Society Living properties in Miami, Nashville, Orlando, Atlanta, Denver, and Brooklyn, with more projects in the pipeline.
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