GreyBrook logotype
Investor Login Contact Us

Watch Toronto Life Insider’s Fireside Chat with CEO Sasha Cucuz on The Comeback of Downtown Toronto

May 26, 2021

As part of Toronto Life’s Future of Downtown summit, Sasha sat down with Jason Maghanoy to discuss the long-term changes the pandemic will have on the urban development landscape and his outlook on Toronto’s future. Watch the full virtual chat below.

On May 18th, Sasha Cucuz, CEO, Greybrook Securities Inc., was invited to share his insights on the current state of Toronto’s economy and how it has rapidly evolved into a world-class city despite being fairly young in comparison to other larger North American metros, such as New York City and San Francisco. Sasha shared why Greybrook invests in Toronto and how the city’s “live, work, play” approach will play an important role in Toronto’s post-pandemic comeback.

Additionally, with Toronto’s comeback being largely dependent on Torontonians’ confidence to return to public spaces, Sasha discussed how Greybrook’s recent investment and partnership with Delos, a global pioneer in human health and wellness in indoor environments, to establish their presence in Canada is helping Canadian businesses and real estate owners create healthier indoor spaces that will support a safe return to the city. “It’s all about confidence and inspiring confidence to get people back … I think it’s very important for business leaders in Canada, both in the corporate and development community to set an example at home, as well as globally, and really help inspire confidence,” he said. Delos’ wholly-owned subsidiary, the International WELL Building Institute (IWBI) and creator of the WELL building standard has been supporting businesses and building owners around the world to achieve IWBI’s evidence-based, third-party verified WELL Health Safety Rating, an initiative supported by high-profile ambassadors including, Jennifer Lopez, Lady Gaga, and Robert De Niro, and adopted by large office portfolios, restaurants, sporting venues around the world, even the Vatican. In Canada, leading organizations such as Brookfield properties, Scotiabank Arena, and Greybrook are among the early adopters to achieve the WELL Health-Safety Rating with over 1 billion square feet in Canada registered to achieve the safety rating or WELL certification. A vital step in what Greybrook believes will not only positions Toronto for a comeback, but will be critical for the city’s resilience going forward. “We spend 90% of our lives as human beings indoors and it took a pandemic for us to really think about the impact our indoor environment on our health”.

The chat concluded with a Q&A with attendees who were eager to learn more about emerging areas of Toronto and investment strategy in pre-construction developments.

Miss our recent Q&A on Real Estate Investing in Toronto with Toronto Life? Read the article here.

Subscribe to Greybrook’s blog to stay updated on investing insights, projects and other community news.

Latest Insights

The Regional Municipality of Durham – A Region on the Rise

November 30, 2022

Greybrook has been investing in the growing region since 2017 and is continuing to actively evaluate both low-rise and high-rise investment opportunities to meet the needs of Durham Region’s growing population. Click here to view Greybrook’s portfolio in Durham Region…

An Inside Look at The Elser Hotel & Residences Miami

November 29, 2022

On November 17th the Development Team celebrated the official launch with a ribbon-cutting ceremony that also marked the launch of the hotel component at The Elser alongside our partner, PMG, and industry leading hospitality management company, Highgate. The hotel welcomed…

Construction Progress Continues at 181 East in Toronto

November 28, 2022

With excavation now complete and the first of two cranes erected, the construction team is now pouring the ground floor on the western portion of the site and expects to have the underground garage fully formed up to grade in…

Greybrook CEO Peter Politis Featured Guest on the CashFlow Pro Podcast

November 21, 2022

Watch the episode below. In the episode titled “Real Estate Investing in Development”, Peter discusses Greybrook’s Society Living platform to an engaged audience of hands-on real estate investors. He shares the unique selling proposition of this national platform – affordable…

Velo Blu Pedal for Blu Genes Charity Ride Raises Over $430,000

November 15, 2022

Watch the 2022 Velo Blu Highlight Video What started as a personal mission to find a cure for a rare and fatal genetic disorder called Tay-Sachs disease soon became a larger vision of raising funds and awareness to advance gene…

Greybrook and PMG Secure $182M in Construction Financing for Society Atlanta Mixed-Use Project

November 4, 2022

Greybrook and PMG have secured $182 million in construction financing for Society Atlanta, a 460-unit mixed-use project located at 811 Peachtree St NE. A major U.S. life insurance company and Related Fund Management provided the loan with the transaction brokered…

Avenue and Park Receives Registration and Retail Officially Opens

Portfolio Updates
November 2, 2022

Over the summer months, we welcomed our first residents to their new homes in the 7-storey condo development and in late September, the ground retail space become fully operational with the Beer Store’s official opening. The newly open Beer Store…

Greybrook Hosts Annual Inside Track Event

Company News
October 31, 2022

Watch highlights from Inside Track 2022 The evening began with Sasha Cucuz, CEO, Greybrook Securities Inc. introducing our keynote speaker, CIBC’s Deputy Chief Economist, Benjamin Tal, who shared his expert insights on the Canadian economy and a look at the…

Greybrook CEO Sasha Cucuz Featured Guest on The Canadian Real Estate Investor Podcast

October 26, 2022

Listen to the episode below. The episode titled “Invest Without Owning Real Estate”, featured Sasha sharing his perspective on what factors all investors should be considering when investing in real estate development and how to best mitigate risk in this…

Society Wynwood Continues to Take Shape in Miami

October 24, 2022

As concrete pours continue for the full structure, our construction team has started framing individual units on the lower levels since September. Masonry, window installation, and mechanical, electrical, and plumbing have also begun on the lower levels and will continue…

All Publications

Join our newsletter and keep up to date with our news & insights

Contact us